BRANDING & MARKETING

As a non-profit, you want people sharing your services and products with others. We call it "Getting the word out!" The best way to achieve that is by branding your non-profit. 

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Choosing your color scheme and logo to place on all your literature helps people to identify with your non-profit. 

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When you see the golden arches... You know what fast-food chain and what to expect when you get there. The same stands true with your non-profit. Your business cards, your website, your postcards, your brands... should represent your non-profit in a consistent way. 

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Here are a few marketing strategies:

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• Social Media postings and groups

• Email Marketing

• Blogging

• Word of Mouth

• Community Events

• Website

• Leverage Influencers

• Create a great lead magnet

• Social Media Ads

• Create Affiliate Marketing Programs

• Collaborations